The Specialists in the World of Waffles!

JM Posner is renowned as a specialist in waffles in the UK. At JM Posner, we take pride in offering the best-quality Multi Waffle makers and a wide selection of unique waffle plates with captivating designs. Our products are crafted to elevate the waffle-making experience for both small and big hospitality professionals. 

Some of our products include the innovative Multi Waffle Maker, which offers unparalleled versatility with its selection of plates. Additionally, our waffle mixes cater to various dietary needs, ensuring that everyone can enjoy freshly made waffles. With our wide range of toppings, you can effortlessly elevate your waffle creations to new heights! 


JM Posner’s Multi Waffle Maker 

Our Multi Waffle Maker is a testament to our commitment to excellence. With a price tag of £785.00 + VAT, this machine is a game-changer for anyone passionate about creating delicious waffles. The Multi Waffle Maker comes with an array of plate options, such as the Belgian, Bubble, stick, and many more, allowing you to explore various creative waffle designs like hearts, teddy bears, or even dinosaurs! Plus, seasonal themes too. 


Discover Our Multi Waffle Maker & Waffle Plates 


Multi Waffle Maker and Plates


JM Posner’s Popular Waffle Mixes 

We understand the importance of catering to diverse dietary requirements and preferences, that's why our waffle mixes include luxury products as well as options that cater to specific intolerances, such as egg-free, gluten-free, and vegan. You can rely on JM Posner for premium-quality waffle mixes that deliver outstanding taste and texture for everyone. 


Explore Our Range of Waffle Mixes  


easy Waffle Mixes


Delicious Waffle Toppings 

To complement our exceptional waffle products, we offer a large selection of toppings that enhance the waffle experience. Our toppings add a delightful finishing touch to your waffles, elevating them from delicious treats to irresistible indulgences. Whether it's the warm embrace of fresh fruit or the cool allure of ice cream, we have the perfect toppings to elevate your waffle creations. 


Indulge in Our Range of Toppings 


Waffle Toppings


Don’t Miss Our Summer Topping Recommendations 

As we enjoy summer, we recommend exploring our range of toppings to complement your waffles. Incorporating fresh, seasonal fruits that can add a burst of vibrant flavour to your waffles, creating a refreshing treat perfect for the season. For those seeking a cool indulgence, pairing waffles with our premium ice cream toppings is sure to be a crowd-pleaser at any summer gathering. 



Entering the Waffle World Can Give Your Business Profitable Advantages 


Small businesses considering investing in a waffle maker can benefit greatly from the low initial cost and high-profit margins associated with waffle making. Here are a few key sale points to consider: 


  • Low initial cost: At a cost of £785 +VAT, a multi-waffle maker is a low-cost investment that can generate high returns in a short period. The low overhead cost means that businesses can quickly achieve a return on investment and start profiting, making it a sound business decision. Increased  
  • High-profit margins of the ingredients: A bag of 1Kg waffle mix that costs less than £7 and makes 30 waffles can generate £180 in revenue if each waffle is sold for £6. With a single batch of waffle mix, a business can stand to generate significant profit, making it a worthwhile investment. The low cost of raw ingredients and the high selling price of waffles can result in excellent profit margins 
  • Versatility: Waffles are a versatile food item that can be served in a variety of ways. They can be made sweet or savoury, and can serve as a breakfast, dessert, or snack item. This versatility means that a waffle maker can be used to create different menus items, offering customers a range of options to choose from. The delicious aroma and visually appealing waffle designs created with the Multi Waffle Maker can enhance the overall customer experience, leading to customer satisfaction and retention. 
  • Customer appeal: Waffles are a trendy and popular food item that appeals to a wide demographic. Offering waffles can attract new customers and keep existing ones returning for more. Moreover, customers are willing to pay a premium for a quality waffle, increasing the profit margins even further.  See Interest over time on Google Trends for waffle - United Kingdom, Past 5 years:


Interest on Google Trends for waffle 5 years


 Business Profitable Advantages

In summary, entering the waffle world can present your business with profitable advantages that can significantly contribute to your success.  


At JM Posner, we provide top-tier products that empower waffle enthusiasts to unleash their creativity and indulge in the ultimate waffle experience!